Fully Focused Productions celebrated turning 12 in 2022. Part of that celebration included a six week campaign highlighting the staff, the young team, the productions and the history of the organisation.
My role was creative lead on this campaign, creating a content schedule to align with celebratory events and to create a story the online audience could follow.
My aim was to share content that was entertaining and highlighted the brand's voice in a fun and authentic way.
One of the key challenges of this campaign was finding innovative ways to touch on the brand's history to ensure the content wasn't too repetitive.
Enjoy this edit, which shows a creative way to highlight the 12 years of growth at Fully Focused, whilst keeping it entertaining and down right silly.